Case Study Sample on Honeywell International and Social Media

Honeywell international and social media
The firm operates in diversified technology and manufacturing processes In this regard, it serves the global community with aviation products and services as well as building technologies and motor vehicle products. The presence of the firm is widespread across the globe. This necessitates development of a forum greater than contemporary mailing that is more interactive and value-added to allow sharing of knowledge and increased efficiency in achieving corporate values of ensuring customer satisfaction.

The use of social media by companies that desire excelling is emerging in the contemporary world of business. Honeywell has significantly employed this tool in its adventure of becoming the leading firm in the engineering services provision. Ideally, the firm has developed a corporate I.T team that enhances collaboration and knowledge sharing among its over one hundred and twenty thousand global work force (Meetup, 1). The use of Facebook and twitter has significantly improved efficiency, enhanced productivity and improved sharing of knowledge (Meetup, 1). All these are significant facets of Honeywell’s corporate strategy. Ideally, social networks have become Honeywell’s corporate intranet enhancing improvement of flow of work as well as provision of a framework for alliance of ideas.

It is necessary to note that Honeywell social networking is not limited to the two popular sites of Facebook and twitter. The firm has discovered the power of net. In this case, it has launched some more customized versions like SharePoint which is a discussion forum. Moreover, yammer which equivalent to twitter allows employees to informally collaborate in certain ideas. Rich Hoeg has been instrumental in guiding Honeywell in its adventure to significantly revolution the use of social media towards enhancement of achievement of corporate objectives. The versatile metabolism of the use of web is credited to Rich Hoeg. Mr. Hoeg had initiated Honeywell computer training two decades ago which converted into internal and external web services in the 1990s (Meetup, 1). The contemporary development at Honeywell thanks to a completely developed e-learning and implicit library threshold is knowledge sharing. The basis and development of Honeywell is enhancement of practicability of in-house engineering blogs, labeling/social net engines as well as knowledge podcasts (Meetup, 1). This is to allow knowledge management and content development that allows collaboration of versatile knowledge among a wide spectrum of workforce spread across the globe. Once this is developed, solutions and innovations will drive Honeywell into the helm of corporate success.

The baseline of the revolution of social networking is that harnessing the thinking and knowledge of this persons connected by internet is a very powerful tool which imagination may only quantify its potential in developing solutions.

In conclusion, Honeywell international is a case study of how social networking may efficiently be customized into more formal uses rather than the traditional forums of interacting socially. Ideally, Honeywell has successfully used social networking sites including Facebook, Twitter and blogs to successfully allow knowledge collaboration among its over one hundred and twenty thousand employees spread across the globe. This has increased the firm’s efficiency, led to enhanced productivity and improved sharing of technical knowledge. This makes Honeywell a mega piece in offering just-in-time solutions to customers. It is mind blogging to understand the synergy that Honeywell has generated by revolutionizing social networking into systems that formally enhance knowledge sharing to give customers solutions. The future at Honeywell is developing internal engineering blogs and knowledge podcasts. Finally, the sky is the limit as to the value that Honeywell will derive both financially and market share and company goodwill from revolution of social networking system.

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